Cloudbabies crosses 100,000 YouTube subs

Silver Play Button Award for the pre-school series’ streaming channel

Posted 20.11.2018 | Watch

Cloudbabies crosses 100,000 YouTube subs thumbnail

Hoho Enterainment’ whimsical pre-school series Cloudbabies has been awarded YouTube’s Silver Play Button in recognition of the popularity of its YouTube channel.

Part of the YouTube Creator Awards, the Play Buttons are awarded by the streaming giant to its best performing channels. The Silver Play Button Award is for channels that reach or surpass 100,000 subscribers.

Helen Howells, joint Managing Director, Hoho Rights, said: “We are thrilled to be awarded the Silver Play Button. It’s a wonderful achievement for an indie company like ours but we couldn’t do it without the ongoing support of Little Dot and the wonderful people at YouTube. The Cloudbabies are aiming beyond the clouds and continue to reach new audiences around the world, most recently China.”

The Cloudbabies YouTube channel is managed for Hoho by Little Dot Studios, which recently launched a German Cloudbabies channel, Wolkenkinder, to support the series which airs on Kika in Germany.

Wayne Davison, MD, Content Acquisition and Distribution at Little Dot Studios, said: “Cloudbabies has consistently been one of Little Dot Studios’s top performing kids programme channel. There has been an enormous amount of hard work and energy that the wonderful teams at both Hoho and Little Dot have put into growing the brand on YouTube. And so we’re delighted, and definitely not surprised, that it has received this very shiny and well-deserved award. Our Berlin team are now on a mission to achieve similar success for Wolkenkinder, for audiences in Germany.”

Created by award-winning art director Bridget Appleby, Cloudbabies (52 x 10’) features the adventures of four toddlers whose job it is to look after the sky and everything in it. The show recently launched in mainland China on Tencent and iQiYi.

Top image, l-r: Helen Howells, Bridget Appleby and Oliver Ellis


Hennessy Cognac bags fashion collab thumbnail

Hennessy Cognac bags fashion collab

A limited-edition travel bag in collaboration with Opening Ceremony cradles a bottle of the spirit and celebrates the cultures of ...

Specs-tacular signings for Mr Magoo thumbnail

Specs-tacular signings for Mr Magoo

Xilam Animation secures a raft of global broadcast deals for reboot of the classic, vision-impaired animated character

Mondo TV signs first-ever non-TV deal thumbnail

Mondo TV signs first-ever non-TV deal

The Italian content powerhouse makes company history, signing its first ever deal for a non-TV property as local sub-agent for ...

Press Releases

Rainbow Rangers signs new licensees thumbnail

Rainbow Rangers signs new licensees

New partners across kids’ arts and crafts, footwear and vitamins join programme for 2019 retail roll out

Cloudbabies crosses 100,000 YouTube subs thumbnail

Cloudbabies crosses 100,000 YouTube subs

Silver Play Button Award for the pre-school series’ streaming channel

Mondo unveils ATF Singapore slate thumbnail

Mondo unveils ATF Singapore slate

Established properties and fresh content highlighted ahead o Asia’s premiere content marketplace

Hello Kitty x Chatime thumbnail

Hello Kitty x Chatime

Sanrio’s Hello Kitty teams with Taiwanese bubble tea brand Chatime on branded drinks and promotions