As the Tetris brand prepares for its monumental 35th anniversary in 2019, The Tetris Company today announced the expansion of its UK and Eire licensing programme with local agent Lisle Licensing.
Lisle Licensing is growing its licensing program for Tetris with new partners confirmed across games, apparel, publishing, footwear and promotions. The range in merchandise includes the award winning Tetris Dual tabletop game to a new brainteasing Puzzle Book which demonstrates the Tetris fan base’s appetite for the brand.
“We have been really pleased with the ranges created for Tetris and the response so far from the UK market, and with further partnership discussions in progress, we are looking forward to more Tetris product creativity for fans in 2019. We will be exhibiting Tetris at this year’s Brand Licensing Exhibition, stand M40, and the diary is filling up so prospective partners should get in touch soon to book an appointment,” said Gayle Goldsmith, Director of Lisle Licensing.
“From their market knowledge to their ongoing potential partners outreach, Lisle Licensing has been a great partner to work with and has achieved impressive results in expanding presence with award-winning products for the Tetris brand in the UK and Ireland,” said Maya Rogers, President and CEO of Blue Planet Software, sole agent for the Tetris brand. “Therefore, we didn’t hesitate to renew our program with them and look forward to ongoing success with our continued partnership.”