Uniqlo launches Daniel Arsham x Pokémon t-shirt collection

The new collaborative collection imagines unearthing Pokémon a thousand years in the future

Written by Georgie Dobie

Posted 04.05.2020 | Apparel

Uniqlo launches Daniel Arsham x Pokémon t-shirt collection thumbnail

Japanese global apparel retailer Uniqlo has unveiled its Daniel Arsham x Pokémon UT collection. UTs (Uniqlo t-shirt) offer an array of authentic pop culture and art graphics from around the world that allow the wearer to express their individuality. Launching as part of the art collaboration project between Pokémon and Daniel Arsham, UT designs will feature Arsham’s drawings of quintessential Pokémon and its sculpture. The artist’s take on Pokémon presents a unique interpretation of the beloved Japanese game franchise.

Speaking of this collaboration collection, Arsham said: “With many of my projects, I try to make work that’s not just for art people, and I think Uniqlo has a similar egalitarian culture. The reason I feature iconic characters in my work is that they are very recognisable, and, on the surface, they make it easy to enter my work. Pokémon has been a monumental presence ever since I was a child and I’m excited about the opportunity to present my work to a much wider audience.”

Since his partnership with Kim Jones at Dior, Arsham has become a spectacularly popular presence in art, fashion, street culture, and other areas. He employs a creative concept that he terms “Fictional Archeology” to imagine how familiar objects will look 1,000 years from today. For the art project with Pokémon, Arsham will present a sculptural collection titled “Relics of Kanto Through Time”, imagining Pokémon unearthed a thousand years into the future. This unique interpretation is reflected in the UT Collection as well.

The collection offers seven design variations for men, women, and kids. There will be five designs available for men, two for women, and three for children. The monotone graphics feature crystallised sketches of such emblematic Pokémon as Pikachu, Mewtwo, and Jigglypuff. The delicate lines of Arsham’s sketches are well translated on to the t-shirts as wearable art. The collaboration collection stemmed from his desire to share favourite examples of his work with as many people as possible.

new i thumbnail

new i

Toy

Charizard and Eternatus make their Pokémon VMAX debut thumbnail

Charizard and Eternatus make their Pokémon VMAX debut

The Pokémon Company International has announced the newest expansion for the Pokémon Trading Card Game, Sword & Shield — Darkness ...

eOne spreads joy, bringing classic movies to UK hospital patients thumbnail

eOne spreads joy, bringing classic movies to UK hospital patients

Press Releases

Energizer spotlights Masha the Bear thumbnail

Energizer spotlights Masha the Bear

Animaccord and Energizer partner on Masha and the Bear licensed torches, heading to retail across EMEA in 2020

Elmo’s World comes to UK’s Tiny Pop in 2020 thumbnail

Elmo’s World comes to UK’s Tiny Pop in 2020

Kids’ TV channel expands its Sesame Street content with new series of short-form, interactive episodes

Milkshake picks up Pirata & Capitan S2 thumbnail

Milkshake picks up Pirata & Capitan S2

UK kids’ block acquires second series of the Millimages pre-school animation after successful first run

Moorcroft is Chelsea’s Choice thumbnail

Moorcroft is Chelsea’s Choice

Moorcroft and RHS present the limited-edition vase Chelsea’s Choice, celebrating Chelsea Flower Show 18 Plant of the Year