Banijay Group has appointed Benoit di Sabatino CEO of Zodiak Kids.
With a strong track record in animation and children’s programming, Benoit joins the business from Moonscoop Group, an independent content business he co-founded that specialises in youth programmes.
“With a wealth of knowledge in the kids business, Benoit was the perfect fit for the role,” says Marco Bassetti, CEO of Banijay Group. “Having worked across thousands of hours of programming in this genre, he will be a great addition to the team and is sure to take Zodiak Kids to new heights.”
In his new role, Benoit will lead Banijay Group’s dedicated division for kids productions, consumer products, digital content and TV sales. With a global remit, he will oversee and grow the kids’ catalogue, which includes Mister Maker, LoliRock, Totally Spies!, Floogals, BAFTA-winning Secret Life of Boys, CBBC ratings-hit Millie Inbetween, and many more.
“The business already has an incredibly strong catalogue of high-quality brands and I’m looking forward to exploring new areas to bring the business further growth,” Benoit adds.