ITV Studios Global Entertainment (ITVS GE) will be showcasing licensing opportunities for brand-new CITV comedy animation The Rubbish World of Dave Spud.
Far from rubbish, the ratings since launch have been exceptional and promise great things for the future of the brand and its licensing programme.
Overall, the after-school episodes of The Rubbish World of Dave Spud rank as CITV’s best performing title in the channel’s weekday 4.30pm slot for 2019 so far . The programme has so far peaked with a 25.5 per cent share of children aged 4-12 in its first week of transmission, and compared to all other school-aged channels , it is best in slot for all Individuals and Children in its after-school airings.
The Rubbish World of Dave Spud, produced by Illuminated Films, stars the voice talents of Johnny Vegas, Jane Horrocks, Philip Glennister, Gina Yashere, and the musical talents of Basement Jaxx. It is a riotous, hilarious animated kids’ comedy, which will appeal to fans of Mr Bean and Mr Magoo.
For licensing and merchandise opportunities, and to get in quick on this exciting new brand, visit stand B128 at BLE next week.