Mondo TV and Toon2Tango forge major partnership

Eight new co-produced animated series already in the works, with licensing and merchandise opportunities a focus for new international alliance

Written by Rhys Thomas

Posted 22.07.2019 | Watch

Mondo TV and Toon2Tango forge major partnership thumbnail

Mondo TV Group has entered into a major agreement with German company Toon2Tango GmbH & Co. KG., the new kids and family entertainment venture founded by TV and movie industry veteran Hans Ulrich Stoef.

The alliance will focus on developing, producing and distributing unique and high-quality programmes with strong merchandise appeal.

The alliance will target the international market, where Mondo TV’s main focus will be on Southern Europe and Asia and Toon2Tango will manage Northern and Central Europe and the English-speaking territories. At least eight new animated TV series will be co-produced and distributed in the next four years.

Distribution and licensing and merchandising rights will vary according to the territory. The parties will cooperate on multi-territorial deals, but will operate independently in some countries according to their core market strengths. Most importantly, the co-producers will co-own the underlying IP, with Toon2Tango responsible for the brand identity of the shows.

Matteo Corradi, MD of Mondo TV, says: “This is a very important alliance for the group, helping us to build a stronger presence for Mondo in Northern Europe through a partnership with a notable new force in children’s and family entertainment led by an experienced and highly regarded industry figure. We are proud to be working with Mr Hans Ulrich Stoef, one of the most respected personalities in our industry, in his new venture. We look forward to a long and successful partnership.”

The partnership will drive both parties forward: Toon2Tango will be established as a major force in children’s entertainment just a short time after its launch, while Mondo TV continues its drive to develop high-quality partnerships with global talent. For both parties this is an opportunity to build new, high-quality and successful cross-media brands.

Ulli Stoef, CEO and executive producer of Toon2Tango, has been a major name in the international television and movie arena for over 30 years as CEO of companies such as Studio 100 Media, m4e AG, and Universal Studios CP Germany. He has also gained fame as a producer of many highly successful IPs, including Mia And Me, Tip The Mouse, Wissper, How and Why TV and Tim Thaler to name only a few.

“We are extremely thrilled with this strategic partnership,” says Ulli. “Right from the start it offers Toon2Tango the opportunity to develop and produce a slate of projects which has solid financing via one of the leading producers and distributors in Europe. It is our utmost goal to produce world-class shows and films and thus build a strong portfolio of IP’s which will will travel through out the world. We look forward to announcing the first projects and productions very soon.”

Top image: Matteo Corradi, Managing Director, Mondo TV

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