Disney lets it snow at Saks this Christmas

Saks Fifth Avenue to unveil Frozen 2 window display, exclusive product and in-store experience in the heart of NYC, with performance by Idina Menzel

Written by Rhys Thomas

Posted 19.11.2019 | Retail

Disney lets it snow at Saks this Christmas thumbnail

Saks Fifth Avenue is collaborating with Disney on its Christmas window display, promising a dazzling Frozen 2-inspired showcase, as well as exclusive product in-store and a one-of-a-kind festive shopping experience.

Saks will debut its holiday windows on Monday, November 25 and continue its long-standing tradition of holding a spectacular holiday show on Fifth Avenue, in the heart of Manhattan.

The unveiling event will include a musical performance of a song from the Frozen 2 soundtrack by Idina Menzel, the voice of Elsa.

"The holiday season is an important moment for Saks and gives us an opportunity to stretch our imagination," says Marc Metrick, President of Saks Fifth Avenue. 

"Our collaboration with Disney is the perfect way to capture the joy of this time of year and we look forward to bringing this one-of-a-kind concept to all stores across the country and our digital platforms."

The production will also include a 10-storey-tall theatrical light show and entertainment from a 50-person choir, along with a flurry of Disney entertainers.

Those unable to attend the event can watch from the comfort of their own home: the event will be live streamed on saks.com/holiday and disney.com.


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