New UK agent for Wissper

Brands with Influence ready to shout about pre-school series

Written by Mairaed Willmot

Posted 18.05.2018 | Pre-School

New UK agent for Wissper thumbnail
Studio100 Media and m4e have appointed Brands with Influence as the UK licensing agent for their global property, Wissper.
The pre-school animation series was first broadcast on Channel 5 in 2015 will be returning to screens on Milkshake! this autumn with a brand new Season 2 (52 x 7’). 
Brands With Influence will initially be working with existing licensees to maximise the reach through retail. Master toy partner Simba is gearing up for a Spring 2019 launch, with Bioworld (daywear), C&M Licensing (Nightwear and Underwear) and Amscam (partywear) all launching ranges in 2019. 
Other key categories being targeted are publishing, stationery, bags, homewares, dress up, art & craft and confectionery.
Peter Kleinschmidt, International Commercial Director at Studio 100 Media and m4e, says: “Appointing a UK licensing agent is just another piece of the puzzle in order to make Wissper the pre-school brand of choice in the UK. BWI demonstrated such a strong understanding for the brand and with their pedigree, made their appointment an easy decision. They are already working hard to co-ordinate plans with existing licensees and formulating plans for 2019 and beyond.” 
Dom Wheeler, Director at Brands With Influence, adds: “We are delighted to have been appointed as the UK licensing agent for Wissper and see great potential for the brand in the UK. The first season made a real splash on Milkshake! in 2015 and with the new Season 2 confirmed for an Autumn 2018 release, we know fans will be engaged with the great storytelling and beautiful animation.”
new i thumbnail

new i

Toy

Charizard and Eternatus make their Pokémon VMAX debut thumbnail

Charizard and Eternatus make their Pokémon VMAX debut

The Pokémon Company International has announced the newest expansion for the Pokémon Trading Card Game, Sword & Shield — Darkness ...

eOne spreads joy, bringing classic movies to UK hospital patients thumbnail

eOne spreads joy, bringing classic movies to UK hospital patients

Press Releases

Energizer spotlights Masha the Bear thumbnail

Energizer spotlights Masha the Bear

Animaccord and Energizer partner on Masha and the Bear licensed torches, heading to retail across EMEA in 2020

Elmo’s World comes to UK’s Tiny Pop in 2020 thumbnail

Elmo’s World comes to UK’s Tiny Pop in 2020

Kids’ TV channel expands its Sesame Street content with new series of short-form, interactive episodes

Milkshake picks up Pirata & Capitan S2 thumbnail

Milkshake picks up Pirata & Capitan S2

UK kids’ block acquires second series of the Millimages pre-school animation after successful first run

Moorcroft is Chelsea’s Choice thumbnail

Moorcroft is Chelsea’s Choice

Moorcroft and RHS present the limited-edition vase Chelsea’s Choice, celebrating Chelsea Flower Show 18 Plant of the Year