Hey Duggee merch to make France debut

France TV Distribution appointed to manage BBC Studio’s hit pre-school brand, known locally as Hé, Oua-Oua, in the region

Written by Rhys Thomas

Posted 27.01.2020 | Pre-School

Hey Duggee merch to make France debut thumbnail

Ahead of this week’s Nuremberg Toy Fair, BBC Studios has appointed France TV Distribution to manage the licensing programme for Hey Duggee in the region.

Known as known as Hé, Oua-Oua in France, this is the first time Hey Duggee merchandise will be available to consumers in France, and will begin rolling out this year.

France TV Distribution joins a raft of global licensees for Hey Duggee, including Golden Bear as master toy partner for toys and plush, Ravensburger for puzzles and games, 8th Wonder for wooden toys, and Trends UK for electronic learning as well as a raft of other best in class licensees in other categories in the UK.

In addition, Jazwares is the Master Toy partner in the US and Jasnor distribute both Golden Bear’s and Jazwares’ toys in Australia.


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