Entertainment One adds more partners for Peppa Pig

US licensee line-up continues to expand

Written by Mairaed Willmot

Posted 22.05.2018 | Pre-School

Entertainment One adds more partners for Peppa Pig  thumbnail
Entertainment One adds more partners to Peppa Pig Entertainment One has signed more US licensees for Peppa Pig. The pre-school property now has more than 1,000 licensees around the globe and over 80 in the US.
From Colgate-Palmolive and Ginsey Home Solutions, to Give & Go, good2grow, and BAND-AID® Brand Adhesive Bandages, the latest licensees will provide kids and families across the country with even more ways to engage with the fan-favorite brand. The top-rated Peppa Pig TV series airs daily on Nick Jr. in the US.

“Peppa Pig continues to capture the imagination and affection of kids around the world and we’re excited to partner with these high-profile companies to introduce a wide range of products that will bring Peppa, her family and friends into their daily lives,” said eOne’s Joan Grasso, SVP, Licensing – North America, Family & Brands.

Among the notable new partners with products set to launch this year are:
• Colgate-Palmolive (oral care, including battery-operated and manual toothbrushes, and toothpaste)
• Ginsey Home Solutions (Made in the USA soft potty seats and other potty training products)
• Give & Go (baked goods featuring house-building and cookie-decorating kits)
• good2grow (100% juice beverages in containers with character toppers)
• Johnson & Johnson Consumer, Inc. (BAND-AID® Brand Adhesive Bandages)


Peppa Pig continues to generate over $1.2 billion in global retail sales per year. The show has over 165 global broadcasters, airs in over 180 territories, and has been translated in more than 40 languages. A new season is in production with 117 new episodes on the way, for a total of 381 episodes and a fresh pipeline of content through to Winter 2022.
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