YooHoo begins year-long app store roll out

Aurora World brings its cute IP to Android and iOS in a variety of games, AR experiences and customisation suites, launching throughout 2019

Written by Rhys Thomas

Posted 08.07.2019 | Lifestyle

YooHoo begins year-long app store roll out thumbnail

Aurora World has kicked off a string of YooHoo app release with a trio of launches on the Google Play and App Store.

Available now for smart devices are the YooHoo & Friends Coloring Book, which arrived in March, and Samsung Augmented Reality (AR) Sticker, which offers 10 different YooHoo themes that can be used in a variety of Samsung apps. The most recent launch is YooHoo Puzzle Pop, which joined Google Play in open beta – or test mode – with a full, public release for Android and iOS pegged for Q3 this year.

But this is just the start for Aurora and YooHoo. More applications are now at the development stage and all set for launch this winter. They include YooHoo Minigames from Dev Game, character collecting apps from Tap Tap Tales and digital content from Butterfly-effected GmbH that includes digital wallpapers, icon packs, themes, stickers and watch faces.

Jay Noh, Director of Content Business, Aurora World, says: “With its striking design, colourful characters and engaging storylines, YooHoo to the Rescue is the perfect inspiration for a variety of apps focused on YooHoo and his friends and adventures. We expect many more YooHoo apps to follow the success of the three already available.”

The new 3D CGI 52 x 11’ animated children’s show, YooHoo to the Rescue, an Aurora World co-production with Italy’s Mondo TV, launched its first season of 26 episodes on 15 March 2019, broadcasting in 20 different languages and showing in 190 countries. It is one of the first Asian pre-school IPs to be produced as a Netflix Original Series.


Spirit Riding Free gallops into Mattel portfolio thumbnail

Spirit Riding Free gallops into Mattel portfolio

New toy range strengthens partnership with Universal Brand Development

Licensing International to conduct first industry diversity study thumbnail

Licensing International to conduct first industry diversity study

Global study aims to understand current level of diversity in the licensing industry and use findings to grow talent pool ...

WBCP opens new Poland office thumbnail

WBCP opens new Poland office

Warsaw outpost joins network of European offices and will be headed by Dorota Pawlowska as the region’s Director of Licensing ...

Press Releases

Energizer spotlights Masha the Bear thumbnail

Energizer spotlights Masha the Bear

Animaccord and Energizer partner on Masha and the Bear licensed torches, heading to retail across EMEA in 2020

Elmo’s World comes to UK’s Tiny Pop in 2020 thumbnail

Elmo’s World comes to UK’s Tiny Pop in 2020

Kids’ TV channel expands its Sesame Street content with new series of short-form, interactive episodes

Milkshake picks up Pirata & Capitan S2 thumbnail

Milkshake picks up Pirata & Capitan S2

UK kids’ block acquires second series of the Millimages pre-school animation after successful first run

Moorcroft is Chelsea’s Choice thumbnail

Moorcroft is Chelsea’s Choice

Moorcroft and RHS present the limited-edition vase Chelsea’s Choice, celebrating Chelsea Flower Show 18 Plant of the Year