Funko is coming for your make-up routine

The company launches its debut cosmetics line, tapping into Disney’s most infamous villains and sold exclusively at Ulta Beauty from next month

Written by Rhys Thomas

Posted 28.08.2019 | Lifestyle

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Funko is coming for your make-up bag with its debut collection of Pop cosmetics.

Tapping into the villains of Disney’s most iconic movies, the range features Ursula, Maleficent, Cruella De Vil and the Evil Queen from Snow White.

The Funko Pop! and Disney Cosmetics Collection is comprised of four eyeshadow palettes, four lip glosses, four eyeliners and four brush sets, one for each delightfully wicked villain – each featuring the signature Funko Pop styling.

The products are manufactured by cruelty-free brand Taste Beauty, and will be sold exclusively at Ulta Beauty stores and online when it launches on 15 September

Cosmetics is just the latest in a string of new categories for Funko, which has so far this year branched out into publishing original fictional books, board games and more.

Funko CEO Brian Mariotti told CNBC: “We’re always going to look toward opportunities to acquire companies or get into categories that we aren’t currently in if it makes sense with our core competency, which is pop culture, a massive array of licenses and reaching fan bases in unique and cool ways.”


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