Emoji locks lips with KISS

Collaboration between emoji and the iconic rock band will drum up excitement with fans

Written by Rhys Thomas

Posted 13.02.2019 | Lifestyle

Emoji locks lips with KISS thumbnail

Iconic rock band KISS has joined forces with the emoji brand on a one-of-a-kind collaboration, KISS x emoji.

Combining both brands’ hallmarks – the power of music and the magic of icons – the KISS x emoji brand collaboration has a dedicated brand guide that will appeal to fans and emoji users of all ages.

Hundreds of unique icons are available for licensing across categories such as apparel, accessories, footwear, electronics, figures and collectables, drinkware, fan merch, home goods, stationery and more. 

Lisa Streff, EVP of Epic Rights, the global licensing agent for KISS, says: “More than 6 billion digital icons are used on a daily basis. There is simply no better way to express emotions or to convey a message than by saying it with icons. We are thrilled now to offer KISS x emoji to the millions of KISS fans around the world.”

Epic Rights, recently acquired by Universal's brand extension division Bravado, and the emoji company have appointed a number of licensing agents around the world to represent the KISS x emoji program. They are: Celebrities Entertainment – Germany, Austria, Switzerland; CPLG – France; Exim – Argentina, Uruguay, Paraguay; JM Brands – Benelux; Lotus Global Market – Brazil; Merchantwise – Australia, New Zealand; Retail Monster – United States; Segal – Canada; Tycoon – Mexico.

“The emoji brand truly is one of the most powerful and communicative global lifestyle brands, moving and influencing people all of the world, in the same way that KISS has for 45 years,” adds Marco Huesges, CEO of The emoji company. “This partnership is the perfect symbiosis of two global power brands.”

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