Peanuts sparkles with Tatty Devine

15-piece acrylic jewellery collection featuring Charlie Brown and co now available, in deal brokered by WildBrain CPLG

Written by Rhys Thomas

Posted 30.01.2020 | Gift

Peanuts sparkles with Tatty Devine thumbnail

Charles M. Schulz’s Peanuts comic strip has been brought to life in a new collection by independent British jewellery brand Tatty Devine.

Brokered by WildBrain CPLG on behalf of Peanuts Worldwide, the Tatty Devine x Peanuts collection features necklaces and brooches with a spotlight on the brand’s inimitable take on love, just in time for Valentine’s Day.

“Tatty Devine’s passion for creating fun and statement jewellery, which blurs the boundaries between art, fashion and culture, make them an ideal partner to expand Peanut’s accessories offering during the brand’s landmark 70th anniversary year,” says Tara Botwick, Senior Director, Territory Management EMEA at Peanuts Worldwide. “We’re confident Tatty Devine’s fresh and bold reimagining of Peanuts will be a huge hit with UK consumers, while also making the perfect gift for Valentine’s Day and beyond.”


Following the success of Tatty Devine’s first Peanuts capsule collection, which was created exclusively for Somerset House’s acclaimed 2018-19 exhibition Good Grief, Charlie Brown!, this new 15-piece range features the whole Peanuts gang. Designs include sweethearts Schroeder and Lucy at their little red piano, Peppermint Patty with an enviable bouquet of flowers, and Snoopy waving a flag for ‘peace + love’.

, add: “Peanuts has been with us since childhood,” say Harriet Vine MBE and Rosie Wolfenden MBE, Co-Founders of Tatty Devine, in a joint statement. “We’ve always loved the existential qualities of the cartoon, as well as always having a penchant for a Snoopy Sweatshirt!”

With prices starting at £20, the collection is now available at Tatty Devine’s Covent Garden and Brick Lane stores in London, and online.


Bulldog signs apparel trio for Care Bears thumbnail

Bulldog signs apparel trio for Care Bears

Beloved Care Bears Tenderheart, Love-a-Lot, Funshine and friends set to star on adult and babywear launching in 2020

10 reasons Toy Fair New York 2020 is a must-visit thumbnail

10 reasons Toy Fair New York 2020 is a must-visit

Toys, trends and emerging talent combine to make the Big Apple the place to be for licensing professionals, says Kristin ...

Riverside Brands secures host of partners for Rainbocorns thumbnail

Riverside Brands secures host of partners for Rainbocorns

Zuru’s sequined plush collectable adds raft of EMEA deals from puzzles and toys, to apparel, greetings cards and more

Press Releases

Energizer spotlights Masha the Bear thumbnail

Energizer spotlights Masha the Bear

Animaccord and Energizer partner on Masha and the Bear licensed torches, heading to retail across EMEA in 2020

Elmo’s World comes to UK’s Tiny Pop in 2020 thumbnail

Elmo’s World comes to UK’s Tiny Pop in 2020

Kids’ TV channel expands its Sesame Street content with new series of short-form, interactive episodes

Milkshake picks up Pirata & Capitan S2 thumbnail

Milkshake picks up Pirata & Capitan S2

UK kids’ block acquires second series of the Millimages pre-school animation after successful first run

Moorcroft is Chelsea’s Choice thumbnail

Moorcroft is Chelsea’s Choice

Moorcroft and RHS present the limited-edition vase Chelsea’s Choice, celebrating Chelsea Flower Show 18 Plant of the Year