Studio 100 shows head to China

Deal with WeKids Asia brings four of the company’s best-known brands to the region

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Posted 27.02.2017 | Entertainment

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Studio 100 Media is joining forces with China’s leading animation provider WeKids Asia to bring four of the company’s most renowned brands to the Chinese market.

Maya the Bee, Vic the Viking, Nils Holgersson and Blinky Bill are all part of the deal, with WeKids acquiring the rights to distribute the shows on television, VOD platforms and Home Video.

“We are enthusiastic to start working with Sean Chu and his talented team on four of our most popular brands in the territory of China,” said Martin Krieger, Studio 100 Media’s Head of Global Distribution. “We are convinced that our partnership with WeKids is the right step to significantly increase the awareness of our characters in the Chinese market and we look forward to a fruitful cooperation.”    

Sean Chu, CEO of WeKids added: “We are so excited to start working with Studio 100 Media in China. Chinese kids and families love story-driven classic titles like Nils Holgersson.  Furthermore, because classic Nils Holgersson was one of few animated TV series introduced into China from abroad in the 1980s, I believe today’s Chinese parents will want to share their affection for Nils Holgersson with their kids as they watch the newly animated Nils series.”
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