Planeta Junior names new CP head in France

Licensing International Rising Star Hélène El Arouni joins the company as Head of Consumer Products & Media in France

Written by Rhys Thomas

Posted 16.12.2019 | Entertainment

Planeta Junior names new CP head in France thumbnail

Planeta Junior has appointed Hélène El Arouni as Head of Consumer Products & Media in France.

In her new role, Hélène will report to Antonella Ceraso, who manages the sales cluster for French, Portuguese and Spanish operations.

As Head of Consumer Products & Media, France, she will manage Media Sales and Consumer Products for Planeta Junior properties, and help position the company as a leading force in France.

Hélène brings a comprehensive vision for Planeta’s licensing business to the role, having worked as Marketing Analyst at Europe’s leading media sales house, TF1 Advertising, as Senior Consumer Products Manager at TF1 Licenses, and as Marketing Manager for a successful start-up. 

This June, she was named the 2019 Rising Star of Licensing at the Licensing International Awards.

Planeta says the appointment extends its commitment to the French market, where it has recently joined forces with leading entertainment companies, including ZAG Animation (Miraculous: Tales of Ladybug & Cat Noir, Power Players), Cottonwood Media (Squish, Find Me in Paris) and Superprod Animation (Helen’s Little School, That’s Joey).


Netflix to air first animated feature-length Horrid Henry special thumbnail

Netflix to air first animated feature-length Horrid Henry special

Novel Entertainment’s Horrid Henry’s Wild Weekend to make UK debut on 6 June, with voice cast including beloved UK comic ...

Women in Toys UK introduces Tea and Biscuits thumbnail

Women in Toys UK introduces Tea and Biscuits

Free online networking session launches this Friday (8 June) in conjunction with ToyAid

Pokémon debuts new board game: Pokémon Trading Card Game Battle Academy thumbnail

Pokémon debuts new board game: Pokémon Trading Card Game Battle Academy

Iconic Pokémon trading card game from The Pokémon Company International reimagined as first-ever easy-to-learn and fun-to-play family game, releasing worldwide ...

Press Releases

Energizer spotlights Masha the Bear thumbnail

Energizer spotlights Masha the Bear

Animaccord and Energizer partner on Masha and the Bear licensed torches, heading to retail across EMEA in 2020

Elmo’s World comes to UK’s Tiny Pop in 2020 thumbnail

Elmo’s World comes to UK’s Tiny Pop in 2020

Kids’ TV channel expands its Sesame Street content with new series of short-form, interactive episodes

Milkshake picks up Pirata & Capitan S2 thumbnail

Milkshake picks up Pirata & Capitan S2

UK kids’ block acquires second series of the Millimages pre-school animation after successful first run

Moorcroft is Chelsea’s Choice thumbnail

Moorcroft is Chelsea’s Choice

Moorcroft and RHS present the limited-edition vase Chelsea’s Choice, celebrating Chelsea Flower Show 18 Plant of the Year