One Animation is following up the success of the Oddbods Turbo Run endless runner game with the launch of a fully immersive augmented reality app for iOS devices.

Oddbods Oddlife lets kids engage in multiple immersive adventures as they become their favourite Oddbods characters.

“Our little fans are placed at the centre of this revolutionary and educational digital adventure whilst parents are given a toolkit that delivers interactive and useful ‘hacks’ to help with the rigours of daily life, in a never-seen-before format,” says Amir Biran, Digital Director of One Animation.

“The intelligence of our app not only delivers personalised content aligned to kids’ favourite Oddbod characters, but simultaneously calms, educates and entertains, pertinent to the time of day and family routine. Persuading kids to clean their teeth or pack their belongings for school will never have been so much fun!”

The expertly curated features of the app facilitate one-to-one interactions, and Facetime-style facial expression mapping, which kids will be enthralled by and parents will love.

Baz Palmer, CEO of the app’s developer Weyo, adds: “There’s nothing else to rival Oddbods ‘Oddlife’ right now. Working with the talented team at One Animation, we’ve created a super fun digital experience that families can enjoy and play together.

“Having already launched our number one app, The Wiggles- Fun Time with Faces, we look forward to what is set to be our next big adventure with Oddbods Oddlife.”