Disney app crosses magic milestone

Gameloft’s licensed mobile game Disney Magic Kingdom has passed €100 million in global gross revenue as Wreck it Ralph joins in latest update

Written by Rhys Thomas

Posted 06.12.2018 | Entertainment

Disney app crosses magic milestone thumbnail

It’s not quite infinite, or beyond, but a Disney mobile game starring the likes of Buzz Lightyear, Mickey Mouse and Wall-e has crossed more than €100 million in global gross revenue.

Disney Magic Kingdoms, a licensed app from developer Gameloft, has been downloaded more than 70 million times since launching on app marketplaces in 2016. Available for iOS, Android and Microsoft devices, the game is free to download and play but offers in-app purchases of virtual goods that add new visuals and features to the in-game world.

 

“We are thrilled to celebrate this key milestone for Disney Magic Kingdoms as it demonstrates how beloved the game is by players,” says Stéphane Roussel, Chairman and Chief Executive Officer at Gameloft. “Working with Disney to bring their latest stories to life through the game is an honour, and we are delighted to continue offering players new, iconic content day after day.”

To celebrate the earnings milestone, Gameloft is releasing its biggest update so far, introducing Ralph Breaks the Internet characters and content to the game. Players can join Wreck-It Ralph, Vanellope von Schweetz and their video game buddies for a mega event where they’ll work to prevent a virus from spreading in the Kingdom. This update features 12 new attractions, concessions and decorations, as well as new comfy costumes for Disney Princesses Cinderella, Jasmine, Belle and Ariel.

The game brings cherished Pixar and Walt Disney Animation Studios characters and Disney Parks attractions to life on mobile. Players are tasked with building their ultimate Disney Park using attractions, such as the iconic “It’s a small world”, the Laugh Floor as seen in Monsters, Inc. and Space Mountain, with the aim of attracting dozens of Disney characters to visit.


JoJo D.R.E.A.Ms of Britain thumbnail

JoJo D.R.E.A.Ms of Britain

Nick star JoJo Siwa will close out her first US music tour D.R.E.A.M with a four-venue leg in the UK

Cartoon Network boards Singapore subway thumbnail

Cartoon Network boards Singapore subway

Co-branded MRT train on the busy North East Line will promote local channel and arcade partnership with entertainment centre operator ...

BBC Studios signs major China deal for Hey Duggee thumbnail

BBC Studios signs major China deal for Hey Duggee

China's PPW will act as agent and licensee for the hit pre-school brand in Greater China, handling consumer products, events ...

Press Releases

Moorcroft is Chelsea’s Choice thumbnail

Moorcroft is Chelsea’s Choice

Moorcroft and RHS present the limited-edition vase Chelsea’s Choice, celebrating Chelsea Flower Show 18 Plant of the Year

Henson back catalogue hits Amazon thumbnail

Henson back catalogue hits Amazon

More than 100 days’ of The Jim Henson Company’s content including Fraggle Rock now streaming on Amazon Prime Video

Pingu cooks up creative competition thumbnail

Pingu cooks up creative competition

Readers of lifestyle mag Lettuce Club are tasked with inventing tasty Pingu-themed recipes

Diesel Brothers game rolls out thumbnail

Diesel Brothers game rolls out

The Diesel Brothers: Truck Building Simulator video game is based on the hit Discovery Channel TV series