Pokémon drops latest fashion collab

French fashion retailer Celio unveils 12-item capsule collection with Paris pop-up, just days ahead of the new Pokémon video games launch

Written by Rhys Thomas

Posted 30.10.2019 | Apparel

Pokémon drops latest fashion collab thumbnail

Pokémon and leading French men's fashion retailer Celio are partnering up to give fans a whole new Pokémon wardrobe for the AW season.

Launched on 29 October, the capsule collection features 12 products, including high-quality sweatshirts and t-shirts, as well as cool accessories such as backpacks and hats. 

From sneakers to beanies, bomber jackets and backpacks, Bulbasaur, Charizard, Squirtle and Pikachu are proudly displayed throughout the collection.

The range launches just ahead of the latest video games in the series, Pokémon Sword and Shield, which hit stores and online download in mid-November.

To celebrate the exciting line, a dedicated pop-up store will open in Paris from 6-16 November. Visitors are promised “an Pokémon experience” and will have the chance to shop from a selection of exclusive Celio apparel.

The new Pokémon by Celio fashion collection will be available at Celio stores across Europe, the Middle East, Africa, as well as online at celio.com.


Coolabi marks Clangers’ 50th with new eps, Alexa skill, and rave thumbnail

Coolabi marks Clangers’ 50th with new eps, Alexa skill, and rave

Limited edition prints by late co-creator Peter Firmin will also launch in celebration of the milestone, with activity kicking off ...

Friday Lunch Bites #12 thumbnail

Friday Lunch Bites #12

Star Wars comes to Fortnite, PopJam advert banned by ASA, Nike cuts ties with Amazon, and Hong Kong protests hit ...

Barbie fashion line hits UK retailer River Island thumbnail

Barbie fashion line hits UK retailer River Island

Mattel launches Barbie 60th Anniversary Barbie kids’ clothing line in first fashion collab with the high street fashion chain

Press Releases

Energizer spotlights Masha the Bear thumbnail

Energizer spotlights Masha the Bear

Animaccord and Energizer partner on Masha and the Bear licensed torches, heading to retail across EMEA in 2020

Elmo’s World comes to UK’s Tiny Pop in 2020 thumbnail

Elmo’s World comes to UK’s Tiny Pop in 2020

Kids’ TV channel expands its Sesame Street content with new series of short-form, interactive episodes

Milkshake picks up Pirata & Capitan S2 thumbnail

Milkshake picks up Pirata & Capitan S2

UK kids’ block acquires second series of the Millimages pre-school animation after successful first run

Moorcroft is Chelsea’s Choice thumbnail

Moorcroft is Chelsea’s Choice

Moorcroft and RHS present the limited-edition vase Chelsea’s Choice, celebrating Chelsea Flower Show 18 Plant of the Year