Half a century on since man first walked on the moon, National Geographic has launched an apparel range both commemorating the 50th anniversary of the Apollo 11 mission and celebrating sustainable consumerism to protect the blue marble Neil Armstrong and Buzz Aldrin looked upon from the lunar surface.
The Space Collection is a special edition range of T-shirts, tops and sweaters featuring graphics and iconic imagery from the Apollo 11 mission, which made history in July 1969. Items feature illustrations inspired by archival materials from the mission, showcasing billowing plumes of rocket engine exhaust and footprints embedded in the moon’s dusty surface. Other items call on the famous confirmation transmission: ‘The Eagle has landed’.
At the core of the collection is a focus on sustainability. National Geographic partnered with sustainable fashion producer Teemill on the apparel collection, which is made from organic cotton. The garments are printed by a wind-powered factory on the Isle of Wight, and created on demand to cut wastage and redundant stock out of the manufacturing process.
Single-use plastic has also been removed from the delivery process, suing paper-based packaging in place of plastic bags. And once consumers have had their fill wearing the garments, they can return it to Teemill for upcycling into new items of clothing.
The National Geographic Space Collection is available now in men’s, women’s and kids’ styles and sizes.