Get the Fortnite look

Fashion UK & Global Licesning the latest to sign Fortnite deal, with apparel collection for adults and kids heading to retail later this year

Written by Rhys Thomas

Posted 12.09.2018 | Apparel

Get the Fortnite look thumbnail

Fashion UK & Global Licensing has become the latest partner to jump on board with Epic Games’ Fortnite, partnering on an apparel collection in a deal brokered by IMG. 

The branded fashion collection will feature daywear, nightwear, outerwear and selected accessories for both the adult and youth markets. 

Mickey Mattu, Managing Director, Fashion UK & Global Licensing, says: “Fortnite is the most talked about game on the market right now and we are excited to represent the brand with our award-winning creativity. This is a great opportunity for us and we are eager to launch the branded collection.”  

“Fashion UK has shown it can do amazing work with some of the biggest brands in entertainment,” adds Epic Games co-founder Mark Rein. “Partnering with them was a natural fit, and we think our players are going to really love all of the cool stuff in the Fortnite collection!”

The new adult and youth apparel line will launch into retail in the second half of 2018. 

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